Before we get into the discussion of Lead Management, lets get our definition of "Lead" Clear.
A lead is a raw and unqualified entity but a potential opportunity for your Business. A sales lead is the identity of a human or entity potentially interested in purchasing your product or service, and represents the first stage of Sales Cycle. Leads are generic leads – generated from either lead generation processes such as trade fair, trade shows, direct marketing, advertising, Internet marketing, Referrals etc.
For a sales lead to qualify as a sales opportunity these leads must be tracked effectively, qualification must be performed and evaluated. You can do all this and much more with Impel’s Lead Management system.
Lead Management is a collection of process below
• Import lads from various sources in to your CRM system
• Consolidation and qualify the leads to a potential opportunity.
• Lead Assigning
• Lead Tracking
• Lead Conversation
These steps can be automated and effectively performed using Impel CRM.
For a brief overview of ImpelCRM’s Lead Management, Please visit the video Link below.
Hi Tushar,
Thanks for posting your query.
Before we get into the discussion of Lead Management, lets get our definition of "Lead" Clear.
A lead is a raw and unqualified entity but a potential opportunity for your Business. A sales lead is the identity of a human or entity potentially interested in purchasing your product or service, and represents the first stage of Sales Cycle. Leads are generic leads – generated from either lead generation processes such as trade fair, trade shows, direct marketing, advertising, Internet marketing, Referrals etc.
For a sales lead to qualify as a sales opportunity these leads must be tracked effectively, qualification must be performed and evaluated. You can do all this and much more with Impel’s Lead Management system.
Lead Management is a collection of process below
• Import lads from various sources in to your CRM system
• Consolidation and qualify the leads to a potential opportunity.
• Lead Assigning
• Lead Tracking
• Lead Conversation
These steps can be automated and effectively performed using Impel CRM.
For a brief overview of ImpelCRM’s Lead Management, Please visit the video Link below.
http://www.youtube.com/watch?v=kB4wtIpwOJM&feature=player_embedded
Regards,
Sahana