Impel CRM: The hosted CRM leader in India

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Sales Activity Planning........

If your product/service is sold to a specific set of prospects whom you know by name/location or if you sell largely dealers, activity planning becomes critical for your success.....

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E2E Consumer Marketing.........

For companies that sell through dealers, a significant challenge is the lack of visibility into the mind of the end-consumer....

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Bundling and Rewards Management...

Do you sell products directly to consumers? Do you do that in a non-retail situation, where a POS system is not applicable?

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Service Request Management.........

Selling products is one thing - servicing customer needs around your products is key to growth.........

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SMS Commands and Integration.........

If you're a good salesperson, you're probably out there in the field most of the time.........

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Call Center.........

If some of your sales operations involves focused outbound calling in specific campaigns, you need to do a number of things outside plain old sales-force automation....

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Test Center.........

Whether you have a large team or a small one, your products and their applicability continues to evolve over time. And the skills needed for effective sales continues to change.......

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Whitepapers

Impel CRM Real-estate: SaaS: What It is and Why You Should Use It
CRM - is it for us? The On-Demand Software Scrum
Impel CRM: Customer Support Functionality Strike the right Chord with your customers
Impel CRM for the Banking/Services Sector Impel to go - CRM on your mobile
Pharma Field Force Automation Impel Security Issues
On Demand Vs On Premise CRM  



Impel CRM Real-estate: (pdf.79KB)

With the enhanced customer experience provided through the Impel CRM RealEstate Customer Portal, you can delight and amaze the web-savvy and higher-spending IT, BT and NRI audiences. The more sophisticated of this audience will automatically refer to the Customer Portal with friends and relatives, thereby recommending you to them. You then get a qualified lead that is willing and able to buy your properties and is appreciative of the higher value you bring. From every 1000 customers that you have, even if just 10 customers generate qualified leads for you in this manner and your average sales cost per qualified lead is Rs. 50,000, you have saved Rs. 5 lakhs AND gotten a better prospect.
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CRM - is it for us? (pdf.95KB)

As one of India's leading software product companies, we at PK4 Software Technologies are proud to bring you a pioneering CRM solution built specially for Real Estate Development and Construction. Impel CRM RealEstate is uniquely tailored to industry best practices, helping real estate companies gain tangible, quantifiable results that increase customer loyalty and improve operational effectiveness.
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Impel CRM: Customer Support Functionality (pdf.91KB)

Customer Support is a part of the integrated Impel CRM suite, a path-breaking 5th Generation CRM solution. Impel CRM's Customer Support module empowers you to track customer satisfaction at the most granular level possible. Through the Ticket Portal, customer support personnel and managers can access a 360-degree view of the customer, helping them provide effective customer support. It helps record and track all customer communications, thus aiding them in building long-lasting customer relationships.
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Impel CRM for the Banking/Services Sector (pdf.108KB)

The current financial services market is characterized by three distinct trends: deregulation, concentration and globalization. According to an estimate by the University of Frankfurt, the number of mergers and acquisitions in the European market alone grew by 23.2% annually between 1990 and 2000. This trend has been driven by market integration, overcapacity and the easing off or disappearance of state regulation. Companies within the banking sector are increasing their productivity and responding quickly to market changes. They are focusing on good customer relations, who are the key to future success.
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Pharma Field Force Automation (pdf.82KB)

Pharmaceutical distributors in urban areas have unique issues to deal with on the field force automation side. Typically, a Pharma distributor has anywhere from 10 to 50 field representatives, depending on the size of the operation. Most field representatives carry mobile phones and for those who do not, most distributors are willing to invest in one, if they are able to identify a viable solution to the problems faced by them. PK4's solution has been structured following consultations with various pharmaceutical distributors in Understanding the day to day problems that they face with their field force. PK4's Impel CRM Mobile is one of the few CRM products that squarely address the issues in this domain.
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On Demand Vs On Premise CRM (insidecrm.com ) (pdf.339KB)

Over the past two years, more CRM projects are generating positive returns in terms of helping sales teams improve their performance. We are more comfortable than ever in recommending that companies include CRM as part of their plans to improve the effectiveness of their sales teams..
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SaaS: What It is and Why You Should Use It (pdf.91.8KB)

With SaaS you can access your software, anywhere there is a browser and an internet connection. This "Anytime, Anywhere, Access" not only provides you with what you need when you need it, but also has tremendous value of enabling geographically dispersed groups to work as if they were under one roof.
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The On-Demand Software Scrum (Business Week)

This year, on-demand software vendors are expected to rake in just under $2 billion, up from $1.5 billion last year, according to AMR Research. That's still less than 10% of the overall software market, but it's growing more than 20% a year, compared with single-digit growth in traditional software. And though there's widespread disagreement on how pervasive this change will be, on-demand is a powerful enough trend that the incumbents have been scrambling to come up with a strategy
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Strike the right Chord with your customers

PK4's On demand Impel is the world's first 5th generation CRM system. Impel completely upends the traditional CRM implementation and deployment cycle. With Impel, you get the configuration capabilities that only the high-end CRM packages have, at SME price levels. And you can accomplish more than half of what you need, by just configuring Impel, rapidly and easily. All of which goes into giving you enterprise class CRM features at an incredibly low cost. If time is money, web based Impel is the perfect solution for you.
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Impel to go - CRM on your mobile (pdf 302 kb)

See how the world's first integrated SMS / GPRS CRM solution makes your mobile salespeople and customer support people much more productive. Empower them to spend more time with your customers and less time on data entry. Impel’s SMS and GPRS solutions give you multiple options for information updates while on the road. Your sales and support people don't need to come back to the office just for data entry. Sales and support managers and executive management now have a ring-side view of operations as they happen.
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Impel Security Issues (pdf 150 kb)

With an OnDemand solution like Impel, you are naturally concerned about the security of your data. We understand that your data is the lifeblood of your business. And to us, ensuring the security of your data is the only path to success. We have therefore put in the most stringent technology and processes to ensure that your data is maintained with the utmost security and reliability. Read on to see how we manage this.
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